Client – Reliance Jio Messaging Services

Year 2016

Creatives – Short format graphic videos for various content channels on the Jiochat App

Reliance Jio Chat is a multi-media, communication app for mobiles, that has an extended platform, called EXPLORE, offering a choice of multi-genre, shareable content from news to lifestyle, sport, business and more. Each of these ‘channels’ has fresh content (original or from media partners) that appears as text articles and bite-sized video stories.

We were to design and deliver short, ‘Visual Headlines’ for the stories on

MTV – Entertainment News

Lonely Planet – Travel & Lifestyle stories

CricketNext – Cricket News

FTW – Fun, snacky video creatives for the GenZ -centric home channel, including branding for FTW.